dan and sean is a humorous play on the Chinese word 等向 /děng xiàng/
In Chinese, the word means isotropy: the visual illusion of uniformity when an object is viewed from a distance.
An astronaut floating in the vastness of outer space sees only a homogenous, endless expanse that appears the same from every direction. It’s only when you take a closer look, that each star reveals its own shine and texture. Similarly, dan and sean strives to be the star that reflects a different light in the midst of a highly homogeneous brand consulting universe by using a combination of human cognitive science, cultural studies, and psycology. We believe that a brand’s foundation should be laid by the founder, so everything we do is based on the founder’s core values.
our culture
equality. openness. co-creation. endless possibilities.
You won't be able to find a dan or a sean at dan and sean, nor a top-down team dynamic. We are partners committed to solving our clients' problems, dedicated to finding creative solutions that benefit both our clients and our team. As a team, we want to help each other achieve their own personal dreams, because the possiblities are endless.
what we do
brand & identity
• Brand Positioning
• Brand & Product Naming/Story/Tagline
• Brand Archetype Analysis
• Voice & Tone
• Consumer Culture & Market Research
• Product Planning
• Social Positioning
brand design
• Logo
• Visual Identity
• Brand Design Guideline
• Packaging Design
• Collaterals Design
brand marketing
• Launch Campaigns
• Digital Campaigns
• Social Media Campaigns
business consulting
• Brand Consulting
• Company Culture Guide
creative strategy
• Creative Campaigns
• Creative Content
• Creative Visuals
film
• Commercials
• Branded Films
• Social Films
photography
• Fashion & Art
• Documentary
• Still Life
• Portrait
endless possibilities
• Curation
• Artist Collaboration
• Influencer Collaboration
• Literature & Art
• Motion Graphics & Animation
• Virtual Reality, NFT & AI
who we are
Pan
Co-Founder / Sustainability Direction
Pan is a partner at the Asian Gemological Institute, Director of Bazaar Jewelry Designers Alliance, and owns his own jewelry brand that he has devoted himself to. As a prior engineering student, he understands the sensibilities of jewelry and the rationalities of architecture, but he prefers the identities: husband, son, and family man.
J
Co-Founder / Everything Direction
As a clever idealist, J is particularly good at using her meticulous logic to make every impossibly romantic notion come to life. Her areas of expertise include art history, fashion, and youth culture due to time spent living in cities such as Taipei, Shanghai, Sabah, and Melbourne. J has experience working with Nike, Hyundai, Sony, perhaps you’re next!
Niu
Creative Direction
A creative recognized both locally and internationally, they have received countless awards within the marketing industry. They have experience working with Ikea, Brita, Discovery Chanel, all clients that are not easy to please. It can only be said that Niu’s creative proposals are able to strike a chord with the hearts of their audience time and time again.
Shauba
Art Direction
Once a student of drama at a top university, she emerged years later with a Masters in Fine Arts. Shauba has found herself in cities such as London, Tokyo, New York, and Taipei, planning various types of creative exhibitions. Since 2006, she has been immersed in the world of art creation and publishing, and is the founder of several well-known art magazines.
Sharney
Strategic Direction
If it's not impressive enough that she knows Python and loves data, then knowing that she's adopted over 10 dogs should do the trick. Clients from Google to Nike to Pernod Ricard have all experienced her fierce marketing strategies that encompass their brand's unique personality and core values. She is also the first person in the team to win both Cannes and D&AD awards, and soaks in the jealousy of her colleagues every day.
Zon
Design Direction
In the first moments of joining our team, we quickly realized that he was a man of many thoughts and few words. Even on week 10 of working together, we're still trying to guess how many seconds he'll need to process and respond in our daily conversations. But we don't mind, because his work speaks for itself. You'll see his name appear in a couple notable places like Tokyo TDC, Golden Bee, and the Asia-Pacific Design Yearbook.
Zen
Design Direction
As the name implies, his work has a Zen and mature style, hiding philosophical ideas behind a calm exterior. Together with his design partner Zon, he has been sweeping international awards since he was a student. He moves freely like water between planning, design, comic book art and acting as a professional snack connoisseur, so don't rush to define him.
Iris
Digital Direction
English is her mother tongue, yet she has chosen to leave the comfort of home to understand her roots. As she has experienced being the only Chinese or English speaker in the room, it taught her empathy that extends beyond cultural barriers. She knows how to build websites, and understands the world of social media, but what has surprised us most is her superhuman learning ability.
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Our Offices
Taipei
7F-1, No. 429, Guangfu South Rd.
Xinyi Dist., Taipei
Shanghai
Rm. 8218, Fl. 8, No. 10, Jian Guo Middle Rd,
Huangpu, Shanghai